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4619 N. Ravenswood Ave., Ste 305
Chicago, IL 60640


We are a multidisciplinary innovation studio working with diverse partners to understand sustainability challenges and identify holistic, resilient solutions, and we are committed to training the next generation of leaders.


Insights, inspiration and opportunities to create a more vibrant and resilient future.

INSIGHT: Savoring the Present?

Peter Nicholson

Inflecting Forward
Fulfillment isn’t the point. The deliciousness of the holidays comes from anticipation. Unsatisfied desire is what makes us tick, whether the yearning is for a gift, person, or perfectly sustainable city. “I love the world as it is now,” my friend recently declared, in response to my compulsive habit to constantly reimagine. The sentiment wasn’t lost on me. It requires a concerted effort to turn off my designer's impulse to constantly see what could be and appreciate “now." The present isn’t static, however. Like desire, it flows. The most profound beauty isn’t in the fixed moment, but the contrasts, whether subtle or extreme, that occur over the course of a minute, day or life. Longing, fulfillment, new hunger; it is the evolution that fascinates and inspires me. If I am incapable of fully appreciating the "world as it is," it is because it is so fleeting. Rather, I’m irresistibly drawn to the dynamic web of interdependent connections that shimmer beneath this mirage surface. Understand and inflect the right ones, and we might be able realize powerful potentials, if only for new ones to emerge.